-- Branding | Marketing | Photography --
LifeBridge Partnership, formally St. Louis Society, tapped an agency for help renaming their organization to better reflect their services. The agency designed a new logo, but countless pieces of existing collateral became instantly obsolete with the change. I was brought in to develop the very beginning of the new brand and translate it onto countless pieces of promotional and marketing materials.
During this process I revamped the company newsletter, implemented a new brand color palette, served as event photographer and, most importantly, trained employees on how to use the templates and design elements I established to continue consistent branding after my departure.
Photos used in the materials below were existing assets